Both Jenna Ortega and Danny Ramirez are about to learn a valuable lesson from Doritos Dinamita and Frito-Lay during Super Bowl 58: Don’t get between a mascot and their food of choice.
During a 60-second ad airing during the third quarter and created by Goodby Silverstein & Partners (GS&P), Ortega and well-coiffed, pantsuited Doritos Dinamita brand characters Dina (Olivia Negron of NCIS and Grey’s Anatomy) and Mita (Patricia Mauceri of The Sopranos and Law & Order) enter a store aisle to find all but one bag of Dinamita gone. Ramirez unapologetically takes the last bag for himself, and this cannot stand. The look aimed at Ramirez by the kindly, but deadly serious Dina and Mita is akin to what the team at Goodby first to PepsiCo when pitching this idea.






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